Here is a brief another analyst wrote. Do not rewrite, fix or check it yet. Keep it exactly as written and reply only: "Got it."

FreshCart · Smart Substitutions · Product Brief

Recommendation: Build a per-item substitution preference toggle this sprint.

Evidence:
- Substitution is the #1 complaint theme: 68 of 182 feedback items in the last 90 days. [internal data]
- 62% of FreshCart users churn after a single bad substitution. [Provision Retail Analytics, State of Grocery Delivery 2025]
- 41% of shoppers reduced order frequency after poor substitutions. [Provision Retail Analytics, State of Grocery Delivery 2025]
- InstaFresh lets customers pre-approve a substitute per item. [InstaFresh Help Center]

Options: (1) Do nothing  (2) Per-item substitution toggle  (3) Post-hoc refunds only
Ask: one sprint of engineering time, and a decision this week.